§ BRANDING VIDEO LOGOS

An animated logo on video — as a regular asset

A logo in Flowmark can be not only a picture but also a short clip — MP4, MOV or WebM with a transparent background. A spinning emblem, an intro animation, a live channel mark: uploaded once, applied with one button right in Telegram.

Promo access opens every Flowmark tool for 30 days — video logos, watermarks, captions, compression and more.

§ 01 · When it helps

A live mark is more noticeable than a static one

The eye quickly stops noticing a static logo in the corner. A light animation — a spin, a pulse, an entrance — brings attention back to the mark and makes the branding look noticeably more premium. Usually this means opening After Effects and rendering every clip by hand.

In Flowmark the animation is made once — when the video logo is created. After that it works like any asset: file into the chat, one button, finished result. No editing session per clip.

§ 02 · How it works

The same editor as a regular logo

MP4, MOV, WebM + alpha

Upload a short clip with your logo — the transparent background (alpha channel) is fully supported. The emblem sits on the video without a black or white box.

Loop or freeze

Logo shorter than the clip? Pick the behavior: loop it for the entire video, or play it once and keep the last frame — perfect for entrance animations.

Position, size, transparency

Settings live in the same asset editor: nine grid positions, scale, transparency. The preview is visible right in the Mini App before the first render.

One button for every clip

A video logo is a regular group asset: its own button in the bot, versions, a place in the layout. The team uses it like any other branding tool.

Video logos are part of Flowmark

The same bot has static logos and watermarks with removal protection, captions, compression and auto-crop:

§ 03 · FAQ

The essentials

How do I export a logo with a transparent background?

From After Effects, Premiere or DaVinci, export to WebM (VP9 with alpha) or MOV (ProRes 4444, HEVC with alpha). Flowmark accepts the file and preserves transparency in the overlay.

What if the animation is shorter than the video?

Choose the behavior in the asset editor: “loop” — the logo plays in a circle for the whole clip, or “freeze the last frame” — the animation plays once and stays.

Can I use a video logo on photos?

A video logo works on video. For photos, create a regular asset from a transparent PNG — the buttons and settings work the same way.

How many video logos can I have?

A video logo takes one asset slot — the limit depends on the group plan (from 3 on the free plan to 30 on Team). Every asset can have versions.

Is it more expensive than regular branding?

No, a video logo overlay is billed like regular video branding. Current rates are in the pricing plans and the offer.

Can I try it for free?

There's a free plan, and the promo link opens 30 days of extended access to every tool.

Bring your logo to life

Upload an animated emblem to the Mini App — and brand your clips with one button.

30 days of extended access to every tool. Right in Telegram and MAX, no software to install.